Strategy
Why hospitality businesses need connected agencies, not channel suppliers
The agency model separates disciplines because it is easier to package and sell them that way. Hospitality does not work like that, and the gaps between the packages are where performance goes.
18 Aug 2026 · 7 min readThe hidden cost of disconnected hotel technology
Every department chose a good system. The guest experiences the result, and the cost of the gaps between them never appears on anyone’s budget.
19 May 2026 · 6 min readBuy and build is the realistic future of hospitality technology
Building everything is slow and expensive. Buying everything means accepting a guest journey shaped by someone else’s roadmap. The advantage sits in the final layer.
14 Apr 2026 · 6 min readTechnology, people, and the future of personalised hospitality
Notes from the Innovation Stage at the Independent Hotel Show, on what personalisation actually asks of a hospitality team — and where the technology stops and the people start.
08 Oct 2025 · 7 min readUnderstanding classification models in the hotel industry
By Alexis Ihezue What is a Classification Model? In machine learning, a classification model is an algorithm that uses input data to try and accurately predict ...
05 Jun 2024 · 4 min readWhat’s your hotel tech strategy?
Most hotels have a technology stack. Fewer have a technology strategy. The difference is whether the systems were chosen against a plan or accumulated against a series of problems.
20 May 2024 · 5 min readWhy should hotels promote direct booking offers
Why Should Hotels Promote Direct Booking Offers? Hotels often rely on third-party booking sites to fill their rooms and generate revenue. While these sites can ...
28 Feb 2023 · 2 min read5 reasons why hotels love ldjs
5 Reasons Why Hotels Love LDJs In the highly competitive hospitality industry, hotels are constantly looking for ways to increase their bookings and revenue. On...
28 Feb 2023 · 2 min readHow to create a compelling direct booking offer
Why should you create a Direct Booking Offer? There are several reasons why you may want to consider offering a direct booking offer: Increased Control: By offe...
15 Feb 2023 · 5 min readSteve's industry insights – September 2022
Once a month, Steve Lowy – Founder and Chairman of Umi – kindly shares his thoughts about the current state of the hospitality industry. "Well, things aren’t ca...
30 Sept 2022 · 1 min readSteve's industry insights – August 2022
Once a month, Steve Lowy – Founder and Chairman of Umi – kindly shares his thoughts about the current state of the hospitality industry. "Well, what a summer it...
31 Aug 2022 · 1 min readSteve's industry insights – July 2022
Once a month, Steve Lowy – Founder and Chairman of Umi – kindly shares his thoughts about the current state of the hospitality industry. "The tourism sector has...
31 Jul 2022 · 1 min read










