Thinking on hospitality, travel and the technology behind them
Looking back on 2013
So it’s 2014 already. Time flies when you’re having fun! 2013 surely was busy but was also quite an amazing year for the Umi Digital team! Check out the highlig...
08 Jan 2014 · 1 min readUmi Digital wins travel awards
Umi Digital, the creative company set up to provide travel and tourism businesses with specialised digital marketing services has started gaining recognition fo...
21 Dec 2013 · 1 min readImmersive content via Umi 360
Have you heard of immersive content? If not, I bet you've seen some... in it's simplest form it could be 360 virtual tours - a pretty dirty phrase in marketing ...
21 Dec 2013 · 2 min readThe role of the phone during the customer journey
82% of digital marketers say it’s important to link online marketing to offline sales. Yet… 78% of digital marketers only link the call to marketing activity at...
21 Dec 2013 · 2 min readReporting potential blackmail to TripAdvisor
Potential ’blackmail’ is an occasional concern for hotel owners. This blackmail presents itself in the form of threats by guests to write a negative review unle...
10 Dec 2013 · 2 min readHotel Marketing Association awards - 16th December
Wow, Umi Digital are very excited that we have been nominated for ‘Best Website Hotel Marketing Association Award’. This is a great result after a successful ye...
02 Dec 2013 · 1 min readUmi at the WTM
October was a busy month for Umi Digital, with the Annual Hotel Conference (16-17th) and Independent Hotel Show(30-31st), as well as four days World Travel Mark...
20 Nov 2013 · 1 min readUmi Digital 2013 Byta finalists!
If you work in the youth travel sector, you will be well aware that every year, the British Youth Travel Awards (BYTA) run by BETA honour those making a signifi...
20 Nov 2013 · 1 min readWorld Travel Market (WTM) London
4-7th November The Umi Digital team attended the World Travel Market 2013 for four days at the ExCel Conference Centre. The World Travel Market attracted 47,425...
11 Nov 2013 · 1 min read
What is Google+?
Google+ has become the second largest social media site in the world, right behind Facebook. Google+ currently has 235 million users that not only take advantag...
04 Nov 2013 · 3 min read
Sober for October is over!
Sober for October is over and we will celebrate it with a beer tonight! Taking part in Sober for October within the office has created an environment at umi whi...
01 Nov 2013 · 1 min readThe annual hotel conference (AHC) 16-17th October
This year the umi Digital team attended ‘The Annual Hotel Conference’ held at Hilton Hotel Deansgate. The event had a great turn out of over 600 delegates from ...
21 Oct 2013 · 1 min read