Insights

Thinking on hospitality, travel and the technology behind them

Everything we have written, in one place — strategy, technology, marketing and the occasional argument with the industry.
326 articles

What effect is social media having on society?

The Introduction of Social Media Into Our Lives The introduction of social media platforms such as Facebook, Twitter, Snapchat and Instagram has single handily ...

24 Nov 2017 · 5 min read
Paid Advertising

Posting through Google My Business

Hello! Lovely to be back with you all. Today I'd like to give you a quick run through some really handy tools for increasing the website traffic through Google ...

21 Nov 2017 · 2 min read
Design

Is Snapchat dying?

Is Snapchat's reign beginning to die? The billion-dollar image messaging app "Snapchat" rose to fame in early 2012 and became one of the most successful social ...

08 Nov 2017 · 3 min read
Website Development

How to use psychology in hotel marketing

On Tuesday night this we week the members of the Hotel Marketing Association were treated to a superb evening on how psychology can be used in hotel marketing. ...

06 Oct 2017 · 6 min read
Design

6 things you need to know about social media strategy mapping

Good morning! I recently attended a workshop at General Assembly to brush up on my social media strategy skills. Here are 6 points that I feel are relevant to y...

02 Oct 2017 · 3 min read
Design

6 key takeaways from hotel tech live 2017

Our sales and marketing exec Luke ventured to Hotel Tech Live, from 26-27 Sept at ExCeL London, to find out what's new in the world of hotel technology. Here's ...

27 Sept 2017 · 3 min read
Data Insights

Our 5 tips to staying safe online

The internet has become a massive part of our lives over the past 10 years and has become a daily necessity for both work and pleasure. Take a moment to evaluat...

21 Sept 2017 · 3 min read
Paid Advertising

Page builders vs custom fields for hotel websites

If you have ever spoken to anyone from Umi, you will probably have been bombarded with our enthusiasm towards WordPress as a stable, secure and powerful open so...

01 Sept 2017 · 5 min read

Are hotel keycards a thing of the past?

Ever had that embarrassing moment when you can't find your hotel key card after a long night of drinking and socialising? Perhaps you left it on the table by th...

29 Aug 2017 · 1 min read
Design

Let great social content promote your business for you while you sleep

Read our guest blog post by John Talbott, Co-Founder of Twizoo: Social media is woven throughout our everyday lives. With 1.8 billion photos shared on social da...

23 Aug 2017 · 2 min read

Is technology leading us to disaster?

The world as we know it has changed dramatically over the last decade as a result of technical advances and the resulting changes in behaviour; so much so that ...

04 Jul 2017 · 3 min read
Design

London's smallest hotel

Perhaps Bigger is not Better? With London having such a rich history, culture and charming quirks it is always great fun to come across hotels with little quirk...

03 Jul 2017 · 1 min read